“OpenTable drives new diners to our restaurants, including travelers and diners looking for last minute reservations. It's our only marketing expense because it delivers a guaranteed ROI.”
Spread things out
With Bonus Points you can:
- Increase exposure. Show up higher in OpenTable search results, and be featured in the marketing we do to diners via email campaigns, on our website, and in our app.
- Control when you want diners. From shoulder times to filling cancellations, you can even launch a same-day bonus points campaign to fill those last empty tables on days that are not fully booked.
- Invest in results. Drive incremental sales by targeting undecided diners, not people who are already searching for your restaurant. You only pay for seated diners, never impressions or clicks.