Tips, resources, and fresh ideas for running a successful restaurant.

Beyond revenue: 7 ways to measure restaurant success

In the restaurant business, there’s more than one measurement of success that matters when you’re gauging success.

The value of an OpenTable profile

An OpenTable profile helps you connect with guests.

What people want from restaurants in 2021

From how often they’ll eat out to the trends they want to see stick around

Let OpenTable power your marketing

A crash course in social media for restaurants

13 fresh ways to build relationships with guests before, during, and after their visit

Level up your SEO with these tips and make your website pop in search

How to spread the word you’re open for business on OpenTable and beyond

What to do when your front of house is short-staffed

How to get more eyes on your OpenTable profile

Battle-tested strategies for reducing no-show

The pandemic may be winding down but outdoor dining is ramping up

Chop Steakhouse & Bar drives 80% first-timers using Promoted Results

Read how a national Canadian chain realized big results from a boost in OpenTable search

9 ways your restaurant can use QR codes beyond menus

The restaurant guide to audience segmentation

2021 digital marketing checklist

How to exceed diner expectations and motivate repeat visits

Puffer Malarkey Collective drives revenue on holidays with family-style takeout

Choose your adventure

Casa Sensei achieves a 10X ROI using OpenTable digital marketing

Sage Restaurant Concepts tracks more than $400k in quarterly revenue

Truluck’s hits its revenue targets and a 32X ROI using OpenTable digital marketing

DineAmic Hospitality attracts 60% first-time guests using boost campaigns

Aburi attracts more dine-in guests during the pandemic using Bonus Points

Best practices to create a unique dining experience

People are craving more than a meal out these days—they want an experience. Here, we share best practices for offering successful Experiences on OpenTable, from creating and pricing to strategy and promotion.

Doing more with less: Your guide to personalized email marketing

Find meaningful ways to re-engage your valuable guests by using email as a key channel to connect.

6 ways to promote and market your experiences

You’ve created your experience and now it’s time to get the word out and bring diners in. Here are six sure-fire ways to promote and market your experiences to new and existing guests.

Zero budget marketing checklist

Discover over 30 practical ways to market your restaurant without eating up revenue.

“In it Together” webinar series for restaurants

OpenTable’s In it Together with Chief Operating Officer Andrea Johnston is a weekly webinar series where she discusses the state of the industry with leaders in hospitality.

10 tips to design and market a set menu