OpenTable is committed to supporting our restaurant community during this difficult time. We know that it is tough out there and that these are unprecedented times for our industry. Effective immediately, we have put together these programs for restaurants in our network to help our community weather this storm:
Waiving subscription fees if closed
We realize many restaurants are closing temporarily. All OpenTable restaurants have access to a new feature, Close Date Range via Special Days in Availability Planning. This is a simple way for you to temporarily block your books. Just block a range of days when you will be closed between now and the end of April, and we will waive your subscription fee. If you are closed beyond April 30 please reach out to us for assistance at support.opentable.com. We encourage all restaurants to please actively manage your books per the above tool so we can know if you are open or not.
Waiving gift card listing fees
We are encouraging diners to support restaurants by buying gift cards which they can discover through our gift card marketplace, as well as making gift card callouts more prominent on restaurant profiles. We are waiving OpenTable gift card listing fees through the end of June for any restaurants who would like to promote them to diners. Gift cards are available in the U.S., U.K., and Canada. Restaurants that offer gift cards online can sign up here. See more information on how Gifts works here.
Encouraging delivery and take-out
We are also promoting delivery to our diners – see more on the OpenTable blog.
Piloting new features to help restaurants navigate through the unknown
Due to guidance from the U.S. Federal government and evolving restrictions from various authorities regarding social gatherings, we are exploring ways to help restaurants manage their books going forward. Last night we tested a feature that would pause future online reservations for a period of time, and expect to activate this for restaurants in affected locales (e.g., New York City, Massachusetts, etc.). Right now we are not otherwise pausing future reservations, and will let you know if that changes. At this time we are not proactively canceling existing reservations for diners, we are leaving that up to restaurant discretion based on local government guidance.
Supporting the industry
We have launched a Restaurant Resource Center to help restaurants stay informed and prepare with tips, templates and up-to-date recommendations. We are also working closely with restaurant associations around the world to align our efforts and help support them as they seek tax/permit fee deferment and other relief from local governments.
We’ll continue to keep you updated as we navigate these challenging times, together.
Andrea Johnston, COO of OpenTable