February 14th was a day to remember at OpenTable. This Valentine’s Day we seated more than two million diners across the globe and captured our highest volume in company history. To mark this milestone, we’re excited to share a few fun facts around Valentine’s Day dining.
OpenTable reviews are treasure troves of feedback, both positive and negative. Reviewers often pour their feelings into thoughtful 2,000-word responses, covering every aspect of the dining experience — and as a result, they become an important source of insight for our guests and restaurants alike.
Our data science team digs even deeper. They “mine” reviews, singling out a single theme and looking for the words most often associated with each one. Then they create word clouds that show an at-a-glance view of what reviewers are saying overall, aggregating content from individual reviews to show how important each word is in relation to the topic at hand. (For more information on how these topics are learned from free text reviews, see this article on our tech blog.)
Valentine’s Day is one of the most popular dining days of the year and the subject of countless OpenTable reviews. Data Scientist Sudeep Das mined OpenTable reviews to find out what makes an experience worthy of a 1-star or 5-star ranking — read on, and learn how to delight diners this Valentine’s Day.